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From Email to Social Media…Marketing that Converts Webinar

September 16 @ 11:00 am - 12:00 pm PDT

Register at:  https://wsbdc.ecenterdirect.com/events/99271658

In today’s world, social media content is essential for connecting with potential customers.  Content marketing is a proven strategy to generate ongoing traffic, build trust, and increase sales. However, there’s no one-size-fits-all approach for every business. Join us for this interactive webinar on creating digital content that will help you convert your audience into paying customers.

After this webinar, you’ll be able to develop a strategic and achievable plan to stay connected to your audience, attract new fans, and promote your offerings — based on your unique strengths. This session is for any business that can use strategies to communicate with their audience and create messaging that converts to sales…in other words, any business model will benefit!

Topics will include:

  • Identifying which social media platforms you should be using based on your goals
  • Strategies for repurposing content you create
  • Why videos, images, and copy are all critical components in your conversion strategy
  • Tools and resources for helping you execute your plan

The presenters:

Mia Johnstone is a Washington Small Business Development Center Advisor. She loves copywriting, customer relationships, solid branding, and beautiful photography. She has an MBA and serves Mason, Pacific, and Grays Harbor County small businesses with Washington SBDC advising services.

Julia Lara is a Washington Small Business Development Center Advisor. Her primary areas of expertise are marketing, social media, and retail. She has 14 years of experience in specialty retail. She has an MBA and serves Spokane and surrounding Washington Counties.

Zoom security protocols now require each participant have a Zoom account and be signed into their account from their computer or mobile device. https://zoom.us/. Test Zoom at https://zoom.us/test

Funded in part through a cooperative agreement with the U.S. Small Business Administration

Venue

Online

Organizer

Washington SBDC – Mia Johnstone
Phone:
360-538-2530
Email:
washington@wsbdc.org
Website:
https://wsbdc.org/aberdeen/

Venue

Online

Organizer

Washington SBDC – Mia Johnstone
Phone:
360-538-2530
Email:
washington@wsbdc.org
Website:
https://wsbdc.org/aberdeen/

This Event Calendar includes training workshops and events in Washington state by WSBDC and public organizations. Inclusion of training events by outside organizations is not an endorsement of their products by WSBDC or its resource partners. Please contact sponsoring organizations directly from the event links.

WSU SBDC training events registration Privacy & Refund Policy: http://wsbdc.org/terms-of-use-and-conditions/

SBDC events are funded in part through a cooperative agreement with the U.S. Small Business Administration.

Additional calendars, events and ongoing training: http://wsbdc.org/training/link and Washington Small Business Event Calendar by Snohomish County SBDC

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Contact Washington SBDC

washington@wsbdc.org

(833) 492-7232