Asche Rider

Growing up in a family-owned business was the beginning of Asche’s business education and instilled in her a deep respect for the hard work and numerous skills needed to run a business. Over the past 20 years, she’s worked in restaurants, wealth management, value-added ag, and as a Certified Business Advisor. Asche is particularly good at analysis and finding the root causes in complex issues.

Asche has a bachelor’s degree in philosophy and an MBA. She believes deeply in creating strong local economies, giving businesses the tools they need for success, and has a strong personal drive to use business for good.  She likes limes, deep belly laughs, and getting lost in the woods.